CLOSING THE BOOK Microsoft is discontinuing Microsoft Reader effective August 30, 2012, which includes download access of the Microsoft Reader application from the Microsoft Reader website. However, customers may continue to use and access the Microsoft Reader application and any .lit materials on their PCs or devices after the discontinuation on August 30, 2012. New content for purchase from retailers in the .lit format will be discontinued on November 8, 2011.

https://www.microsoft.com/reader/

Now imagine this is itunes. Or kindle. Or anything that you bought that features digital rights management…

Via Bruce Sterling.